Jeff Kreisler

How do your clients, customers, employees, partners and family think about money and why do they make the irrational financial decisions that they do? How can behavioral economics help us reframe our choices for better outcomes? Currently the Head of Behavioral Science at JP Morgan Chase, Jeff Kreisler shares the practical and entertaining insights of behavioral science to help create better financial decision-making structures for the irrational and illogical among us. He exposes the hidden forces that secretly drive choices about money. Jeff explains why irrational behavior overrides rational logic when it comes to managing finances, saving and investing… and he then provides practical tools to help improve our financial choices and, ultimately, live better lives.

Consumers in today’s society are changing their decision-making processes and how they communicate their preferences. How can companies prepare for a new era of consumers? Jeff Kreisler can walk companies from every industry through the principles that shape these decisions and preferences to help them prepare for the future. Jeff wants businesses to understand why and how consumers’ decisions impact their bottom line. Sharing his dynamic take on the behavioral science behind our collective decision-making, Jeff exposes and explores the hidden forces that secretly drive consumer choices.

As the nature of work evolves, it’s vital for business leaders to understand what forces impact productivity, satisfaction, motivation and relationships with and at work. That is, what makes employees “engaged?”

Behavioral science provides answers. Learn about pivotal discoveries in behavioral science and their impact on workplace motivation, and get proven strategies based on research-backed data and real-life case studies of how these insights have been implemented to create more motivated, appreciated, incentivized, and engaged teams that are equipped to push past productivity stalls, develop innovative solutions, and sustain high performance for the long term. Attendees will experience:

- The important difference between intrinsic motivation – being connected to purpose and identity – and extrinsic motivation – the pursuit of financial reward or avoidance of punishment.
- How to create and nurture an organic sense of purpose that will help everyone in their organizations with both broad goals and day-to-day activities.
- The ways to express and reinforce values, mission and purpose that truly connect to that intrinsically motivating identity.

Why don’t we value our future comfort and security as much as our present pleasure and spending? Why do certain choices often feel like they cause physical pain? Why does having to choose between too many, complex options cause us to make irrational choices? Jeff explores these questions and more as he dives into the heart of our decision-making process.

Sharing his dynamic take on the behavioral science at work behind our collective decision-making, Jeff exposes and explores the hidden forces that secretly drive our choices. Plus, he explains why irrational behavior often interferes with best intentions when it comes to our relationships, careers, savings structures, and more. Packed with “aha!” moments, this talk also offers practical (and often entertaining) insights help create better decision-making structures for the irrational and illogical among us.

Understanding human nature allows us to create systems, frameworks and environments to reach better outcomes. Behavioral nudges and principles should be an essential part of our toolkit to incentivize ethical decision-making, especially during periods of stress, uncertainty and change.

In this engaging, entertaining and heavily researched compliance presentation, Jeff Kreisler – the Head of Behavioral Science at JP Morgan Chase, former attorney and bestselling author of Get Rich Cheating (“Delectable” – The New York Times) and, with Dan Ariely, Dollars and Sense: How We Misthink Money and How to Spend Smarter ("A brilliant and accessible look at behavioral economics" – The Washington Post) – reveals the hidden forces that lead to unethical decisions. He explains why irrational behavior often interferes with our best intentions and demonstrates ways to rethink our personal and professional lives to encourage and enable better decision-making outcomes.

*Also available as a legal CLE credit course.

You want the behavioral science for events without all the fuzzy buzzwords? Join Jeff Kreisler – bestselling author, Editor-in-Chief of the applied behavioral science platform PeopleScience.com, recovering attorney, award-winning comedian and TV pundit – as he reveals the key behavioral principles that will impact the travel, event and hospitality industry for the next decade. Still need buzzwords? His talk will provide an overview of the relevant insights of behavioral science – like the Peak-End Rule, Prosocial Behavior, Choice Overload, Novelty and The Ikea Effect before – diving deeper into how each principle can be applied to overcome the challenges of an industry at the crossroads.

In this tailored talk for wealth managers, JP Morgan Chase’s Head of Behavioral Science Jeff Kreisler not only covers his primary research on behavioral economics but also explores the ways human psychology impacts client relationships with financial professionals. Touching on things like how to build trust and win new clients, how to lead people to make more rational decisions that are not rooted in emotion, and how to encourage clients to “compete on saving” rather than on spending, Kreisler offers a fast-paced and informative look at the human behavior that drives client interactions with money and financial institutions—plus how to talk to clients in a way that drives moves the needle more closely towards win-win scenarios.

How do insurance consumers, companies, representatives and partners think about risk, planning and money and why do they make the irrational decisions that they do? How can behavioral economics help us reframe these choices for better outcomes?

Jeff Kreisler – Head of Behavioral Science at JP Morgan Chase and award-winning author – shares the practical and entertaining insights of behavioral science to help create better decision-making structures for insurance professionals. His keynote and workshop explore the behavioral biases and scientific principles which impact general consumer decision making as well as those unique to the insurance consumer. Risk assessment, loss aversion, disclosure, complexity, overconfidence, recency bias, sunk costs and status quo bias are some of the impactful topics he covers. Exposing the hidden forces that secretly drive the choices throughout the insurance industry, he explains why irrational behavior often interferes with even the best intentions of consumers and providers alike.

Why do we confuse the probably of an event happening with the impact of that event? Why don’t we value our future comfort and security as much as our present pleasure and spending? Why do complex financial options cause us to make irrational financial choices? He explores these questions and more. Fascinating and engaging, this talk is a sound investment, providing practical tools to help ourselves and our clients understand our decision-making and, ultimately, spend, insure and live smarter.